This is a list of just some of the benefits that can be gained
through implementing a strategic planning process.
- Focus is placed on the important things. Resources (time,
talent, money) are properly allocated to those activities
that provide the most benefit.
- Prove an awareness of the changing environment as a
foundation for needed change.
- Analyze the internal business culture and evaluate its
impact on the company's performance.
- Recognize the impact the changing business environment is
having on the company and affect the needed changes in
- Become aware of the company's potentials in light of its
strengths and weaknesses.
- Identify and analyze available opportunities and
- May bring about a needed change of direction of the
- Strategic issues can be brought up for top management
- Able to set more realistic objectives that are demanding,
- A need for better information for decisions making may be
- Growth can be accelerated and improved.
- Poor performing areas can be identified and eliminated.
- Gain control of operational problems.
- Develop better communications with those both inside and
outside the company.
- Provides a road map to show where the company is going
and how to get there.
- Develop better internal coordination of activities.
- Develop a frame of reference for budgets and short-range
- Gain a sense of security among employees that comes from
better understanding of the changing environment and the
company's ability to adapt.
Transformative Networking – connecting change
leaders to enable self-organized grassroots change.
Next Steps – While still conceptual, transformative
networking offers the possibility of leading change through the networking of
those already interested or involved in similar initiatives, effectively tearing
down existing silos of practice that exist across disciplines and fields of
work. The next step is to develop a proof of concept built on the theoretical
underpinnings above, possibly using Google Wave as the collaboration platform.
Included will be identifying the minimal structure and governance required to
enable self-organization within the network while not constraining what might
emerge. Join this initiative and help create the future of organizing -
networking communities of interest.
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enTarga Phrases: strategic
planning process | integrated
marketing communication | hr
planning | organizational
change | stages
of learning | customer
analysis | steps
in planning | planning
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July 19, 2009